When the Agency KICK and their client Bulmers Ireland demanded a campaign for 5 Lamps that broke away from beer category norms, we said "Ah here, oh course we can do that."
‘The Beer from Ah Here!’ campaign celebrates Dublin, its characters and its storytelling, through a pint of 5 Lamps. True to the humour and irreverence of the brand’s roots, we took inspiration from well known Dublin colloquialisms on 5 Lamps glassware, including ‘I will yeah’, ‘gas ticket’, ‘c’mere till I tell ye’, ‘sure, it’ll be grand’ and ‘scarlet for you’.
Such a fun spot to work on and great to partner with copywriter Emmet Wright, director Chris Cottam and starring comedian Joseph McGucken.
Such a fun spot to work on and great to partner with copywriter Emmet Wright, director Chris Cottam and starring comedian Joseph McGucken.
The outdoor and social posts comment on topical events from Rugby and Halloween to UK politics.